Many founders and entrepreneurs mistakenly view bootstrapping as merely a financial strategy to protect equity. However, for those who have embraced that path as we do, it is clear that it's not just about safeguarding ownership; it's about protecting something far more precious.
It's about making a tangible impact for customers instead of investors.
It's about achieving work-life integration for everyone on the team.
It's about ensuring that we define what success looks like for us.
It's about sustainability and healthy profits over rapid growth and exit strategies.
It's about making meaningful products instead of meaningless headlines.
It's about freedom.
If your business is not on the path to becoming a gigantic behemoth – better known as the famous unicorn – there is a good chance VCs will prevent all that.
Bootstrapping is not just a financial decision.
It's a lifestyle decision.
